Fundraising

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  • Myrto Lalacos-এর জন্য প্রোফাইল দেখুন
    Myrto Lalacos Myrto Lalacos একজন প্রভাবশালী

    Helping +60% of new VC firms launch and grow | Founder, The Emerging VC | Ex-VC turned VC Builder | LinkedIn Top Voice

    ২১,৩০৫ জন ফলোয়ার

    New VC fund managers do not know that these things they are doing are completely ILLEGAL… ❌ There are very strict rules around fundraising. Yet many new GPs copy what they see others doing — even when it’s illegal. The risk? Trouble today, or 5–10 years down the line when regulators or LPs look closer. Sophisticated LPs know the legal lines — and crossing them exposes both liability and inexperience. Here are the 3 most common fundraising violations (and how to avoid them): 1️⃣ PERFORMANCE-BASED FUNDRAISING COMPENSATION 👩🏾⚖️ Many “Vendors” often say: - “I’ll be a venture partner — give me carry for LPs I bring.” - “We’ll raise for you — just pay a % of capital committed.” 🚫 Illegal without a broker-dealer license ($50K–$150K+ + ongoing compliance). Even employee bonuses tied to fundraising can trigger violations. ✅ Legal way: Pay fixed fees or salaries unrelated to fundraising. Compensate with cash, equity or carry — but not tied to capital raised. 👉 Reality check: As a new manager, it’s extremely unlikely that anyone else can fundraise for you without a track record. You’ll almost always need to do the hard work yourself. 2️⃣ GENERAL SOLICITATION 👨🏻⚖️ New managers assume LPs will roll in if they “go public.” Tactics include: • LinkedIn posts about fundraising • Cold DMs to people • Podcasts/webinars about your fund • “Contact us to invest” buttons on websites 🚫 All illegal — unless you’ve structured under narrow exemptions. Even cold outreach counts as solicitation. ✅ Legal way: You can only pitch people you have pre-existing relationships with who are accredited investors. Network authentically, vuild relationships, then pitch one-on-one. 👉 Reality check: Public fundraising isn’t just illegal — it looks cheap. LPs won’t trust someone blasting cold posts with no track record. VC is trust-based. Public asks scream inexperience. 3️⃣ RAISING FROM EU LPS WITHOUT COMPLIANCE 🧑🏿⚖️ Many assume: • “If a European LP wants in, I can accept the money.” • “Everyone else does it — must be fine.” 🚫 Wrong. The EU regulates under AIFMD (Alternative Investment Fund Managers Directive) and MiFID II (Markets in Financial Instruments Directive). Even one EU LP can trigger filings. Regulators act quickly. ✅ Legal way: Work with EU securities counsel. File required notifications in each jurisdiction before accepting European LPs. 👉 Reality check: European LPs expect compliance. Skip it, and you lose credibility. Worse — a violation can come back years later and jeopardize your fund. Breaking the rules — even by accident — is the fastest way to undermine your credibility. And “everyone else does it” is not a defense. The managers who win are the ones who know the rules, build real relationships, and raise the right way. ⚖️ Know the rules. Follow them. Your fund' future depends on it.

  • Raj Kumar-এর জন্য প্রোফাইল দেখুন
    Raj Kumar Raj Kumar একজন প্রভাবশালী

    President & Editor-in-Chief at Devex

    ৩৩,২৭৩ জন ফলোয়ার

    This Danish foundation gives away $1.3 billion annually – and their secret isn't efficiency ratios, it's something far more radical: They implement nothing. Behind this Danish foundation's rapid rise is Ozempic – the blockbuster diabetes and weight-loss drug that's generated unprecedented profits for Novo Nordisk. The Novo Nordisk Foundation, which owns about a quarter of the pharmaceutical giant, has become one of the world's wealthiest charitable foundations with assets around $167 billion. Yet rather than hiring armies of staff like other major philanthropies, they've gone the opposite direction. In a recent interview, their Chief Scientific Officer for Health Flemming Konradsen revealed their secret to me: They don't implement – they only work through partners. Zero programs. Zero direct service delivery. The model: ➡️ Find what already works  ➡️ Partner with governments who own the strategy ➡️ Create sustainable markets, not dependency  ➡️ Stay for 15+ years, not 3-year cycles Example: Their school feeding programs create permanent markets for local farmers while training health workers and scaling AI solutions across continents. The hard part? Saying no to putting your name on things. Letting partners get the credit. Trusting that influence matters more than control. For development professionals: This approach creates new opportunities. These ultra-efficient funders skip the usual suspects and source partners who can be trusted with strategy, not just execution. They're looking for implementers who think like owners. If you can demonstrate government relationships, long-term thinking, and the ability to build sustainable systems (not just deliver projects), you become invaluable to this new breed of funders. What could your organization accomplish if it stopped trying to do everything itself? Disclaimer: I’ve edited this post as it’s been flagged that Novo Nordisk Foundation has 250 employees. #Philanthropy #Partnership #Foundation 📷 Novo Nordisk Foundation

  • Jeff Winter-এর জন্য প্রোফাইল দেখুন
    Jeff Winter Jeff Winter একজন প্রভাবশালী

    Industry 4.0 & Digital Transformation Enthusiast | Business Strategist | Avid Storyteller | Tech Geek | Public Speaker

    ১,৭৪,৮৭১ জন ফলোয়ার

    The real gap between digital leaders and laggards isn’t just in technology—it's in mindset. The 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐃𝐢𝐯𝐢𝐝𝐞 isn’t about who has the best tools; it’s about who knows how to wield them. The difference between average and excellent isn’t in the number of systems implemented but in the strategic intent behind them. True digital transformation isn’t just an IT initiative—it’s a company-wide movement, a reimagining of what’s possible when leadership, innovation, and agility align. 𝐖𝐡𝐚𝐭 𝐀𝐯𝐞𝐫𝐚𝐠𝐞 𝐋𝐨𝐨𝐤𝐬 𝐋𝐢𝐤𝐞: • 𝐓𝐞𝐜𝐡𝐧𝐨𝐥𝐨𝐠𝐲-𝐅𝐨𝐜𝐮𝐬𝐞𝐝 𝐋𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩: CIOs and CTOs leading the charge, with an inward focus on IT infrastructure. • 𝐄𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐎𝐯𝐞𝐫 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧: Tracking efficiency and business performance without a broader view towards future capabilities. • 𝐂𝐚𝐮𝐭𝐢𝐨𝐮𝐬 𝐏𝐫𝐨𝐠𝐫𝐞𝐬𝐬: Proceeding with digital steps without the urgency to outpace the evolving market demands. • 𝐎𝐩𝐞𝐫𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐒𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲: Maintaining the status quo in operations, favoring predictability over agility. • 𝐒𝐭𝐚𝐧𝐝𝐚𝐫𝐝 𝐓𝐨𝐨𝐥 𝐀𝐝𝐨𝐩𝐭𝐢𝐨𝐧: Providing employees with collaboration tools without fostering a culture of digital innovation. • 𝐁𝐚𝐜𝐤𝐞𝐧𝐝 𝐏𝐫𝐢𝐨𝐫𝐢𝐭𝐢𝐳𝐚𝐭𝐢𝐨𝐧: Concentrating on backend upgrades before considering the customer-facing aspects of the business. • 𝐒𝐢𝐥𝐨𝐞𝐝 𝐃𝐚𝐭𝐚 𝐔𝐭𝐢𝐥𝐢𝐳𝐚𝐭𝐢𝐨𝐧: Using data for routine business operations rather than as a cornerstone for transformation and innovation. 𝐖𝐡𝐚𝐭 𝐄𝐱𝐜𝐞𝐥𝐥𝐞𝐧𝐭 𝐋𝐨𝐨𝐤𝐬 𝐋𝐢𝐤𝐞: • 𝐋𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩 𝐟𝐫𝐨𝐦 𝐭𝐡𝐞 𝐓𝐨𝐩: Transformation championed by CEOs, integrating digital priorities within the company’s vision. • 𝐂𝐨𝐦𝐦𝐢𝐭𝐦𝐞𝐧𝐭 𝐭𝐨 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧: Measuring success through the lens of innovation and digital proficiency. • 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐀𝐜𝐜𝐞𝐥𝐞𝐫𝐚𝐭𝐢𝐨𝐧: Not merely adapting but actively advancing digital initiatives, even in challenging economic climates. • 𝐎𝐩𝐞𝐫𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐀𝐠𝐢𝐥𝐢𝐭𝐲: A culture that embraces operational efficiency as a path to competitive advantage. • 𝐏𝐞𝐨𝐩𝐥𝐞 𝐚𝐬 𝐏𝐫𝐢𝐨𝐫𝐢𝐭𝐲: Investing in employee engagement and digital literacy, recognizing that technology amplifies human potential. • 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫-𝐂𝐞𝐧𝐭𝐫𝐢𝐜 𝐄𝐯𝐨𝐥𝐮𝐭𝐢𝐨𝐧: Prioritizing the customer experience with a strategy that adapts proactively to their needs and behaviors. • 𝐃𝐚𝐭𝐚-𝐃𝐫𝐢𝐯𝐞𝐧 𝐃𝐞𝐜𝐢𝐬𝐢𝐨𝐧𝐬: Leveraging AI and data analytics not only to inform decisions but to foster a culture of continuous improvement. 𝐅𝐮𝐥𝐥 𝐚𝐫𝐭𝐢𝐜𝐥𝐞: https://lnkd.in/eU_Cc3ga ******************************************* • Visit www.jeffwinterinsights.com for access to all my content and to stay current on Industry 4.0 and other cool tech trends • Ring the 🔔 for notifications!

  • Morgan DeBaun-এর জন্য প্রোফাইল দেখুন
    Morgan DeBaun Morgan DeBaun একজন প্রভাবশালী

    CEO | Board Director | Future of Work Advisor | Cannes 26

    ১,৫০,৫২৫ জন ফলোয়ার

    By 2053, Black wealth could fall to zero if current trends continue. This isn't just a number—it’s a stark reminder of systemic inequities and the urgency of collective action. But here’s the thing: statistics like this don’t tell the full story. They don’t account for the power we hold to shift the narrative. As leaders, innovators, and culture-makers, we must embrace wealth equity as a core strategy. Here’s how we can start rewriting the script: 1️⃣ Build Financial Resilience Through Ownership: Ownership—whether it’s businesses, real estate, or intellectual property—is one of the fastest paths to generational wealth. Minority-owned small businesses, for example, often overlook opportunities like supplier diversity programs or university procurement partnerships. Tapping into these underutilized resources can accelerate growth. 2️⃣ Invest In Community-Centric Innovation: Many of the apps, services, and products we rely on don’t center our lived experiences. Imagine if our $1.8 trillion in buying power was directed toward solutions built for us, by us. It’s time to create platforms that reflect our values and needs, not just consume them. 3️⃣ Prioritize Financial Literacy and Intentional Spending: Knowledge is power. From understanding the compounding effect of investments to teaching the next generation how to save and build credit, we must normalize financial conversations. Similarly, supporting Black-owned businesses should be an everyday practice—not just a seasonal one. 4️⃣ Collaborate and Scale Thoughtfully: Sometimes, intentional smallness is the path to big impact. Entrepreneurs, for example, don’t need to scale at the expense of sustainability. We can focus on profitable, community-centered growth without being pressured into rapid expansion. This isn’t just about avoiding a financial cliff—it’s about building a future where our contributions are valued, our stories are told, and our wealth is sustained. So, let’s not wait for solutions to come from elsewhere. Let’s lead. Let’s invest in ourselves, our communities, and our collective power. What steps are you taking today to shift this trajectory? I’d love to hear your perspective.

  • Oana Labes, MBA, CPA-এর জন্য প্রোফাইল দেখুন

    Helping CEOs Build Financial Intelligence to Lead, Scale, and Win | Founder & Coach of The CEO Financial Intelligence Academy | CEO of Financiario.Com | Top 10 LinkedIn USA Finance

    ৪,১৯,৬৯১ জন ফলোয়ার

    Most CEOs get a 20-page financial package every month. They skim it. They nod. They move on. Not because they don't care. Because they don't know which 6 numbers deserve their attention. You don't need an MBA to read your numbers. You just need to know where to look. ➡️ Get my guide on How to Read Your Numbers and start making smarter decisions today:  https://lnkd.in/e4T6-6-5 Here's the reality: Your accountant sends you reports. Your CFO presents slides. But you still don't know if you're winning or losing. That's not a knowledge problem. It's a clarity problem. You need six metrics. Review them monthly. Takes 15 minutes. Let's break it down. 1️⃣ Revenue Trend ↳ Don't just look at the number, look at the pattern ↳ Seasonal businesses should compare to last year, same month ↳ Three flat or declining months in a row means your growth engine stalled 2️⃣ Gross Profit % ↳ This tells you if your pricing strategy is working ↳ If it drops 2-3%, you're either discounting too much or costs are rising faster than prices ↳ Track this by product line to find where margins are bleeding 3️⃣ Operating Expenses % ↳ Most CEOs let expenses creep up as revenue grows ↳ Best-in-class companies keep this ratio flat or declining as they scale ↳ If yours is climbing, you're adding cost faster than value 4️⃣ Bank Balance Trend ↳ Compare it to your revenue trend, they should move together ↳ If revenue climbs but cash drops, you're funding growth inefficiently ↳ If both are dropping, you're in a cash burn spiral (and running out of time to fix it) 5️⃣ Accounts Receivable Aging ↳ Anything over 60 days old should trigger a phone call ↳ Anything over 90 days old is a collection problem, not a payment delay ↳ If 90+ days represents more than 10% of total AR, tighten terms now 6️⃣ Cash Flow  ↳ If Cash from Operations is negative, the business didn’t fund itself  ↳ If profit is up but operating cash is down, cash is stuck in AR or inventory ↳ If cash improved because you raised/borrowed, the business got funded, not healthier Finance isn't complicated. But ignoring it is expensive. Start tracking these six metrics. You'll spot problems months before they become crises. Then take it to the next level: drive performance, plan cash flows, and engineer value. Get the cheat sheet free: https://lnkd.in/e4T6-6-5 ♻️ Helpful? Repost, Comment, Like. Thank you! Follow Oana Labes, MBA, CPA for strategic insights on financial leadership. —— Want to become a financially intelligent leader? The next cohort of The CEO Financial Intelligence Program kicks off Feb 11. Join leaders from 20+ countries who already transformed with this 5* rated 6-week experience. Learn more and enrol here: https://lnkd.in/gGvKYCPX

  • Purna Virji-এর জন্য প্রোফাইল দেখুন

    AI Commercialization Strategist | GTM Narrative, Positioning & Customer Adoption for AI & Ad Products | Founder, Agent-Led Growth | Bestselling Author & Keynote Speaker | ex-Microsoft, LinkedIn

    ১৭,১০৫ জন ফলোয়ার

    Six weeks ago, I went underground. Not off the grid. Just deep into the private Discord servers where sneakerheads spot fakes before they hit the market. The Slack channels where CMOs trade budget hacks they’d never tweet. The WhatsApp threads where collectors swap intel like it’s insider trading. I was lurking. Reverse-engineering how trust gets built in dark social. It seems like increasingly, we're seeing public feeds are for performance. And private chats are for proof. Back in 2010, Bitly found 69% of social shares happened in DMs and emails. Today, it’s closer to 90%. These spaces aren't controlled by algorithms, they're ruled by humans. Want in? Here’s how AI can help you: 1. Find the watering holes without wasting 100 hours: Tools like SparkToro reveal where your audience actually talks and track how those spaces shift over time. 2. Decode the language in minutes, not months: Drop top conversations into Microsoft Copilot or Google Gemini and ask: “What slang, inside jokes, or recurring complaints stand out here?” A skincare brand did this and found its audience was skeptical of clinical claims—so they pivoted to raw, unfiltered before-and-afters. 3. Pre-test content before you post: Use Perplexity to analyze which links get shared most in those communities. Run your hooks through ChatGPT and ask: “Would this grab attention in a thread full of X jargon?” Last month, a supplement brand nailed this. They scanned 500-plus Reddit, Inc. threads on workout fatigue, discovered that everyone hated the term biohacking, and switched their messaging to old-school muscle science. Engagement tripled. Your move this week: 1) Pick one niche community, whether it’s Discord, Slack, or a tight-knit Substack. 2) Use AI to extract three insider phrases and identify one unaddressed gripe. 3) Draft content that speaks their language, not yours. High impact means going beyond being data-driven to being community-fluent. And fluency starts with listening smarter. AI can help. #hicm #DarkSocial #SocialListening #AI

  • Robbie Crow-এর জন্য প্রোফাইল দেখুন
    Robbie Crow Robbie Crow একজন প্রভাবশালী

    People, Culture & Workforce Strategy | Making work actually work | Inclusion, Talent & Change | BBC | Chartered FCIPD

    ৩৪,১২০ জন ফলোয়ার

    Making your events more accessible for blind & visually impaired people really isn’t as hard as you think. Here are my top tips. 1. Provide precise venue information. Include things like clear drop off and pick up point information, what the key features of the building are, a rough description of where the toilets are, describe where the reception desk is, and let us know in advance if you’ll need a Personal Emergency Evacuation Plan completed. Bonus points for using a service like Euan's Guide or AccessAble to provide specialist access information. 2. Provide as much event information as possible. Share all key details in advance, ideally by email in an accessible format. Include timings, speaker names, attendee names, a brief agenda, and any known accessibility considerations. It helps us plan travel, support, and energy levels and it also helps us know who’s attending so when we’re surprised with a “Hey Robbie!” we can narrow it down to who it might be. 3. Food information is key. It sounds simple, but make sure menus are firstly available, then accessible - even for buffets. Relying on a fellow attendee to tell me something “looks chickeney” gives me the absolute fear. Include dietary details in an electronic format we can read with a screen reader, and avoid handwritten or printed-only menus. Tell us how food will be served so we can prepare (for example, buffet vs plated service). 4. Ask about adjustments - don’t assume you’ll know what someone needs. Just ask the question when people register. Keep it open and inclusive, such as “Do you have any access requirements you’d like us to be aware of?” 5. Provide complimentary +1 places as an adjustment - if someone needs a guide, PA, or support worker to attend with them, they shouldn’t be charged double. It’s an inclusion basic that makes a big difference. 6. Finally, provide training to your staff and event volunteers. Organisations like The Guide Dogs for the Blind Association and RNIB can help you here with things like sighted guide training. And most importantly - don’t wait until someone asks before you do this. It won’t help just blind people, it’ll help everyone. Think about this list - is there anything on here that genuine would help you as a sighted person? Build accessibility in from the start and everyone benefits. #DisabilityInclusion #Disability #DisabilityEmployment #Adjustments #DiversityAndInclusion #Content

  • Ajit Sivaram-এর জন্য প্রোফাইল দেখুন
    Ajit Sivaram Ajit Sivaram একজন প্রভাবশালী

    Co-founder @ U&I | Building Scalable CSR & Volunteering Partnerships with 100+ Companies Co-founder @ Change+ | Leadership Transformation for Senior Teams & Culture-Driven Companies

    ৩৪,৭৩৯ জন ফলোয়ার

    Fundraising in India is a beautiful, brutal dance. After 15 years of knocking on doors, writing proposals, and building relationships in the charity space, I've learned that money follows trust, not just need. And trust is earned in whispers, not shouts. Most fundraisers think it's about the pitch. The perfect slide deck. The heart-wrenching story. The immaculate impact metrics. But that's just the costume you wear to the real party. The truth is messier. More human. More honest. First, nobody cares about your organization. They care about the problem you're solving. Stop talking about your NGO's journey and start talking about the journey of the people you serve. Your founder's story matters less than the story of the girl who can now read because of your work. Second, relationships outlast transactions. I've watched fundraisers chase cheques like they're chasing buses – desperate to catch the next one, forgetting that the real journey happens when you're walking together. The donor who gives you ₹10,000 today could give you ₹10 crores in a decade if you treat them like a partner, not an ATM. Third, most Indian donors don't want innovation. They want reliability. They've seen too many NGOs come and go, too many promises evaporate. They're tired of funding pilots that never take flight. Show them consistency before you show them creativity. Fourth, your finance team is your secret weapon. In a country where trust in institutions is fragile, your ability to account for every rupee isn't just good practice – it's your survival strategy. I've seen brilliant programs collapse because someone couldn't explain where the money went. Not because of corruption, but because of chaos. And finally, the hardest truth: fundraising isn't about money. It's about meaning. People don't give to causes; they give to become the person they want to be. The businessman who funds your education program isn't just building schools – he's rewriting his own story, becoming the hero his childhood self needed. I've sat across from millionaires and watched them cry when they talk about their mothers. I've seen corporate leaders who manage thousands of crores struggle to write a personal cheque for ₹5,000. I've witnessed wealthy donors argue over a ₹500 expense while approving ₹50 lakhs in the same meeting. Because money isn't rational. It's emotional. It's cultural. It's complicated. The fundraisers who thrive in India aren't the ones with the fanciest degrees or the most polished English. They're the ones who understand that in this country, giving is deeply personal, profoundly spiritual, and incredibly relational. So stop treating fundraising like a Western import that needs to be implemented. Start treating it like what it is – a conversation about values that's been happening on this soil for thousands of years. Because when you get it right, you're not just raising funds. You're raising hope.

  • Melissa Rosenthal-এর জন্য প্রোফাইল দেখুন
    Melissa Rosenthal Melissa Rosenthal একজন প্রভাবশালী

    Turning companies into the voice of their industry with owned media | Co-Founder @ Outlever | Ex CCO ClickUp, CRO Cheddar, VP Creative BuzzFeed

    ৪৭,৩৬১ জন ফলোয়ার

    I've been asked a lot recently on podcasts how to evaluate and think about large sponsorships. At ClickUp, we had a strategic partnership with the San Diego Padres that was extremely beneficial from an activation perspective. Here are some key points on how it worked/ was structured: 1. Embedded Partnership: It was important for us to be as integrated into their ecosystem as they were in ours. Our agreement included them using ClickUp as their primary work management tool across several departments. This integration was beneficial in many ways, helping them to speak our language when building out assets and discussing different aspects of our sponsorship. 2. High-Quality Content: We brought our team on board and ensured we had almost unlimited access to tell their story alongside ours. Baseball has a rich history and underwent significant transformations during the pandemic and when everything reopened. We were alongside them for that journey and wanted to tell that story through high-quality content. 3. Fluidity: I dislike rigid agreements. Life and business are dynamic, and our agreements should reflect that. We structured our partnership to be as fluid as possible, allowing us to add assets ad-hoc and make real-time changes. This created a true two-way partnership where both parties were continually thinking about how to further utilize each other. In many ways, it was one of the best partnerships/sponsorships I've done in my career (and I've done a lot). When evaluating potential sponsorships, beyond market fit and target demographics, consider the type of relationship you want with your partners. Look for organizations that align with that vision—it will pay dividends.

  • Russell James, J.D., Ph.D., CFP®-এর জন্য প্রোফাইল দেখুন

    Professor of Charitable Financial Planning at Texas Tech University

    ২৫,৭৭২ জন ফলোয়ার

               Half of all charitable bequest dollars will come from people passing at this age and older: 89.            The big wealth transfer is big news. We see it in presentations, articles, and posts. But there’s also a big misunderstanding about it. Confusion about the wealth transfer comes from a simple misunderstanding. Wealth doesn’t transfer when people die. It transfers when people WITH WEALTH die. And those are two very different ages. Suppose someone is nearing age 60. If they’re in the top 10% of wealth, they’ll live 13.5 YEARS LONGER, on average, than if they were in the bottom 10% of wealth. Beyond this, charitable people live longer than others within their same wealth category. This all leads to our statistic of the day.            Why were charitable bequest dollars essentially flat for the first 20 years of this century? Because that’s when the Depression Era Baby Bust generation dominated the key age ranges of 85-95. (That’s when most charitable wealth is actually transferred.) And what about the Baby Boomers? The impact has already started, but it won’t peak for years. The oldest Baby Boomers won’t hit 85 until 2031.            So, what does this mean for bequest fundraising? Don’t ignore your oldest friends. In an Australian national study, 77% of charitable dollars were transferred by documents signed in the 80s and 90s. A U.S. study showed that these final documents usually contain changes in the charitable component. And if you’re communicating with your oldest friends based only on recency of donation, you’ll go silent right when they’re signing the controlling documents. Charitable estate decedents typically stopped donating in the last 3 to 5 years of life. In a study of Australia’s biggest charities, 40% of legacy society members had no communication from the organization in their last two years of life. No surprise, this ignored group was 2X more likely to leave the organization out of their final will documents.            Working with older people is essential to success in bequest fundraising. And yes, age-related issues can make the work harder. But the wealth transfer isn’t going to be making young people wealthy. (People aged 65 are still net recipients of estate wealth, not net transferers.) Of course, getting in the will early is powerful. It leads to larger estate gifts and larger current gifts. But we can’t just count it and forget it. The charitable bequest winners will stay connected with their oldest friends.            References: See research article links at https://lnkd.in/dAP9ZPVV See also https://lnkd.in/guhGuSXf

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